The session will provide attendees with the opportunity to learn from a former journalist and Government media adviser the essential practical information they need to promote their school and handle the kinds of crises that affect those in the education sector. Ollie will explain how to tell your story, and how journalists open up news angles and the narratives they want to tell. It will be an interactive session that will provide advice on the importance of story-telling, will set out the golden rules of handling tough media interviews, and how to stick to your key messages.
This masterclass is organised by CST Professional Development Ltd on behalf of the Confederation of School Trusts (CST).
Chief Executive Officers, Trustees, Trustee Boards.
To be confirmed.
£250 + VAT for CST Members and Governance Leadership Programme Participants.
£300 + VAT for non-members of CST
To make your booking please complete the online booking form on the right.
By booking the venue we are committed to a certain level of costs and therefore reluctantly have to implement a cancellation policy:
- 4 weeks or less notice – no refund
- 4 – 6 weeks notice – 50% refund
- More than 6 weeks notice – full refund
Please note, the agenda/programme and speakers are subject to change without prior notice